Meet Maria Caciur

Managing Partner at Omniconvert

In the CVO Academy, Maria teaches

RFM Segmentation.

Learn RFM Segmentation from Maria Caciur

Key Lessons from our Course

  • Learn how to do RFM Segmentation

    Just like in life, in eCommerce not everybody deserves your full attention. That would be exhausting. Learn how to do RFM segmentation to identify which customers you should focus on based on their recency, frequency, and monetary values.

  • Defining your Customer Segments

    What makes a Soulmate customer? Why are Don Juans so sneaky? Get all the info you need about your Customer Segments, find out how to learn their pains and expectations and delight them.

  • Practical Tactics to treat your customers differently

    Learn the practical ways to retain and multiply your best customers and to stop losing money on weak customers & bad acquisition efforts.

Get access to the Customer Value Optimization Course and Certification now

Access Maria's chapter and so much more

Who is Maria Caciur

With a career spanning more than 15 years in marketing strategy, business development, and entrepreneurship, Maria Caciur has shared her top-of-the-class strategic thinking with hundreds of businesses, from startups to large companies. Maria is a Managing partner at Omniconvert and leads the Managed Services department bringing her A-game to help retailers become customer-centric. Her expertise provides valuable insights in various areas from eCommerce optimization to marketing consultancy. From offline to online, Maria's passionate about getting things done. Her detail-oriented approach, combined with using the correct data and applying her strategic thinking skills to the mix, makes her the perfect person to handle customer value optimization consultancy.
Dennis Yu - CVO Academy Instructor

The Customer Value Optimization Academy

Enroll into the most prestigious eCommerce Academy

9 International eCommerce Experts will teach you how to perform Customer Value Optimization, from Acquisition to Retention.



Read more about the CVO Academy

  • 9 International eCommerce Experts

  • 20 Chapters & over 100 Video Lessons

  • More than 12 Tools, Calculators & Resources

How will this course help me?

Each graduate of the CVO Academy will receive an unique CVO Expert Certification that they can include on their resume or as a badge on their Linkedin Profile.

To be a Certified Customer Value Optimization Expert means to master leveraging customer insights, being able to predict customer behavior and knowing how to use all the necessary eCommerce tools and disciplines from Support to Analytics to Email and Ads to generate a positive Customer Experience and increase Customer Lifetime Value.

Get access to the Customer Value Optimization Course and Certification now

Access Maria's chapter and so much more